Northern Rift
brand identity for a new M&A company
Role: Brand Design, Print Design
Contract: Northern Rift
Northern Rift, a mergers and acquisitions company was ready to establish itself in the market. They wanted to convey a sense of dynamic disruption and constant change. To reflect this, the brand identity communicates movement while also hinting at traditional visual cues used within the financial industry. Supporting visual graphics reinforce the idea of ever-shifting markets.
I developed a logo and print collateral including business cards and letterhead, working with the CEO/founder on core brand characteristics.
